Direct Marketing Excellence announces new web hosting platform

June 4, 2004

Direct Marketing Excellence dba DMX Direct, Inc. “DMX” has contracted with ViaWest Internet Services for the provision of DMX Direct’s Internet hosting services. Under the terms of the agreement DMX will migrate many of its web servers to a centralized platform.

This strategy of consolidation will provide DMX clients with an even higher degree of reliability and scalability. The ViaWest data center will provide DMX with around the clock monitoring in their highly stable infrastructure. Additionally, ViaWest will provide enhanced security for DMX managed domains with 24/7 alerts to the DMX IT staff at the first sign of a problem enabling fast resolution, and therefore greater uptime.

The migration includes client Internet applications developed by DMX such as e-commerce web sites, Opt-In e-mail systems that manage the electronic distribution of customer communications and DMX’s proxy-email.com which distributes broadcast e-mail for mutual fund shareholder compliance and marketing communications in addition to other commercial marketing applications. DMX’s client portal ClickQuery™ will be included in the move. This ClickQuery™ portal provides DMX clients with online access and control of outsourced back office operations as literature fulfillment, product fulfillment, statement processing and financial printing. ClickQuery™ also provides mission critical information such as sales channel results and ROI.

“Direct Marketing Excellence is committed to providing its customers the highest levels of service in support of our customers’ Internet initiatives” said Jim Kennel, president of DMX “and we believe this migration to ViaWest supports that goal.”

About Direct Marketing Excellence

Direct Marketing Excellence dba DMX Direct is a Denver , Colorado based full service direct response marketing company providing outsourcing solutions to support communication, production, distribution and business process outsourcing. Clients enjoy improved ROI via effective direct response marketing and exemplary data and fulfillment services. DMX has built a reputation, since 1991, in servicing both national and regional clients. Their direct response marketing includes acquisition, retention, loyalty and reactivation programs. DMX production services include print and mail as well as the latest in e-commerce. Many of the services include Web-based components that provide operational efficiencies and improve customer service.

About ViaWest

ViaWest maintains OC-12 and Gigabit Ethernet connections to multiple upstream providers to ensure maximum uptime and fast data delivery to their customers.

Through private peering relationships, ViaWest customers enjoy direct and instant access to more than 90% of the world's IP routes, without passing through congested public exchange points that cause poor network performance.

ViaWest’s Upstream IP Network

OC12 and Gigabit Ethernet connections to multiple upstream providers in four regions.
Private peering relationships that encourage Internet traffic to travel over the least congested routes available.

Multiple providers with full BGP4 routing, to ensure instant data rerouting if one of the connections should ever fail.

Media Contact
Paul del Toro
pdeltoro@dmx-direct.com
303-333-0999 Ext 12
www.dmx-direct.com


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Connect with DMX:	Direct Marketing Excellence announces new web hosting platform June 4, 2004 Direct Marketing Excellence dba DMX Direct, Inc. “DMX” has contracted with ViaWest Internet Services for the provision of DMX Direct’s Internet hosting services. Under the terms of the agreement DMX will migrate many of its web servers to a centralized platform. This strategy of consolidation will provide DMX clients with an even higher degree of reliability and scalability. The ViaWest data center will provide DMX with around the clock monitoring in their highly stable infrastructure. Additionally, ViaWest will provide enhanced security for DMX managed domains with 24/7 alerts to the DMX IT staff at the first sign of a problem enabling fast resolution, and therefore greater uptime. The migration includes client Internet applications developed by DMX such as e-commerce web sites, Opt-In e-mail systems that manage the electronic distribution of customer communications and DMX’s proxy-email.com which distributes broadcast e-mail for mutual fund shareholder compliance and marketing communications in addition to other commercial marketing applications. DMX’s client portal ClickQuery™ will be included in the move. This ClickQuery™ portal provides DMX clients with online access and control of outsourced back office operations as literature fulfillment, product fulfillment, statement processing and financial printing. ClickQuery™ also provides mission critical information such as sales channel results and ROI. “Direct Marketing Excellence is committed to providing its customers the highest levels of service in support of our customers’ Internet initiatives” said Jim Kennel, president of DMX “and we believe this migration to ViaWest supports that goal.” About Direct Marketing Excellence Direct Marketing Excellence dba DMX Direct is a Denver , Colorado based full service direct response marketing company providing outsourcing solutions to support communication, production, distribution and business process outsourcing. Clients enjoy improved ROI via effective direct response marketing and exemplary data and fulfillment services. DMX has built a reputation, since 1991, in servicing both national and regional clients. Their direct response marketing includes acquisition, retention, loyalty and reactivation programs. DMX production services include print and mail as well as the latest in e-commerce. Many of the services include Web-based components that provide operational efficiencies and improve customer service. About ViaWest ViaWest maintains OC-12 and Gigabit Ethernet connections to multiple upstream providers to ensure maximum uptime and fast data delivery to their customers. Through private peering relationships, ViaWest customers enjoy direct and instant access to more than 90% of the world's IP routes, without passing through congested public exchange points that cause poor network performance. ViaWest’s Upstream IP Network OC12 and Gigabit Ethernet connections to multiple upstream providers in four regions. Private peering relationships that encourage Internet traffic to travel over the least congested routes available. Multiple providers with full BGP4 routing, to ensure instant data rerouting if one of the connections should ever fail. Media Contact Paul del Toro pdeltoro@dmx-direct.com 303-333-0999 Ext 12 www.dmx-direct.com
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